Mission Statement:

Winning Souls Saving Minds through Christ-centred resources

Mass Media Ministry is formed in 1975. We are the book distributor and a publishing arm of Campus Crusade Asia Limited, a ministry of Singapore Campus Crusade for Christ. Mass Media Ministry seeks to equip, provide resources and to assist churches, mission organisations around the region to help fulfil the Great Commission.

We develop and publish tracts, booklets, books, CD-ROMs and DVDs for the purpose of winning people to Christ, building them up in their faith, and challenging them to be involved in evangelism and mission. Apart from providing resources for the Christian community, Mass Media also organises seminars and talks for the edification of the Body of Christ. These were sometimes held with partner churches, ministries and organisations.

Breakfast meetings and product launches with trade partners are also part of our effort to foster the relationship amongst the Christian book retailing fraternity.

Winning Souls

Evangelism is the most important task to be undertaken by Christians. Our goal is to equip the church and make available evangelistic tools to win the unreached for Christ.

Saving Minds

Our minds must be transformed and informed by sound Christian principles if we are to be salt and light of the world· We seek to fulfill God’s role for us to impact lives by drawing them to God and His Word, to equip Christians by building them up in their faith, through producing and providing Christ-centered resources;

We believe God has called Mass Media to fulfill a specific purpose in Christian outreach within the Campus Crusade Ministry and the Christian Community at large, both in our nation and region. We, therefore, aim to be a vision-driven organisation;

We endeavour to develop mutually beneficial partnerships with publishers, distributors, retailers, churches and Christian organisations by striving for excellence and professionalism in our services and our products;

• We commit to good stewardship our financial resources by investing wisely and giving generously to help fulfill the Great Commission;
• We seek to work hand in hand with the other ministries under Campus Crusade, to serve them through the expertise and resources available to us;
• We believe in building team spirit amongst our staff and making every effort to keep the unity of the Spirit through the bond of peace, through mutual affirmation and accountability to one another in order to draw the best out of each other.